So the story behind the Rick Roll is as follows…

Rickrolling is an Internet Meme involving the music video for the 1987 Rick Astley song “Never Gonna Give You Up.” The meme is a bait and switch; a person provides a hyperlink seemingly relevant to the topic at hand, but actually leads to Astley’s video. The link can be masked or obfuscated in some manner so that the user cannot determine the true destination of the link without clicking. Persons led to the music video are said to have been rickrolled. Rickrolling extended beyond web links to playing the video or song disruptively in other situations, including public place, like a surprise appearance of Astley himself in the 2008 Macy’s Thanksgiving Day Parade, a televised event with tens of millions of viewers.

Source: the always trusted, 100% verified information outlet known as Wikipedia

Long story short, myself and my good friend Lee Terbosic got to talking about Rick Rolls one day…and the madness hasn’t stopped since.  If you have a second, check out his website: www.LeeTerbosic.com. I promise it’s not a Rick Roll.

When you’re done there, sit back, relax, and prepare to be Rick Rolled.  Nothing is sacred.